Mission, Vision, & Values
Mission:
We proactively bring to market natural, organic and local foods and products.
Vision:
Living in a sustainable world from seed to plate.
Values:
Ethical Business Practices
Maintain the highest standards in our dealings with employees, customers and suppliers.
Corporate Values
Self-help, self-responsibility, democracy, equality, solidarity, honesty, openness, social responsibility, caring for others.
Quality
Adhere to product selection criteria that proudly provide a wide variety of organic and natural foods and products.
Education
Encourage informed choices and demonstrate the impact on personal health and the health of the planet.
Innovation
Proactively identify and adapt to the environmental, social and economic drivers of change.
Financial responsibility
Cultivate our corporate activities in a financially sustainable manner.